2. Types of Information Collected
We retain two types of information:
This is the data that identifies you or can be used to identify or contact you and may include your name, address, email address, mobile and telephone number, information preferences and user IP addresses in circumstances where they have not been deleted, clipped or anonymised. Such information is only collected from you if you voluntarily submit it to us.
Like most websites, we gather statistical and other analytical information collected on an aggregate basis of all visitors to our website. This Non-Personal data comprises information that cannot be used to identify or contact you, such as demographic information regarding, for example, user IP addresses where they have been clipped or anonymised, browser types and other anonymous statistical data involving the use of our website.
We do not follow your browsing path outside of this Website.
3. Purposes for which we hold your information
We use the Non-Personal Data gathered form visitors to our website in an aggregate form to get a better understanding of where our visitors come from and to help us better design and organise our website.
We will process any Personal Data you provide us for the following purposes: (a) to send you email communications that you have opted into receive; (b) to respond to any communications you might send to us; (c) or for any other purpose to which you have consented.
4. Disclosure of Information to Third Parties
We may provide Non-Personal Data to third partes, where such information is combined with similar information of other users of our website. For example, we might inform third parties regarding the number of unique users who visit our website, the demographic breakdown of our community users of our website, or the activities that visitors to our website engage in while on our website. The third parties to whom we may provide this information may include potential or actual advertisers, providers of advertising services (including website tracking services), commercial partners, sponsors, licensees, researchers [other similar parties].
We will not disclose your Personal Data to third parties, outside of the Milk in Action group, unless you have consented to this disclosure or unless the third party is required to fulfill your order (in such circumstances, the third party is bound by similar data protection requirements).
We will disclose your Personal Data if we believe in good faith that we are required to disclose it in order to comply with any applicable law, a summons, a search warrant, a court or regulatory order, or other statutory requirement, to protect or defend our rights or property, or to protect the interests of other users of this Website.